ZORI TRADING was set up in 1985 by Rita Zollinger, with the idea of providing artists with an attractive and professional platform for the sale of their merchandising at live concerts. In the first few years, the company mainly provided services for events at the Hallenstadion in Zurich. When Not Melcher and Beat Berger came on board, operations expanded to include selling at openair events in Basel and Lausanne.


In 1995, Andrea Gartmann and Daniel Vogel reinforced the management team, which saw ZORI TRADING AG becoming a public limited company and therefore enabling the expansion of its services to cover the whole of Switzerland. From the St. Jakobshalle in Basel to the Geneva Arena, to many festivals and open‐air events, the company traversed the entirety of Switzerland.


The new team, with a new home and countless dedicated staff has seen constant development over the years, with the goal of offering to all their business partners', from one single source and in the most comprehensive and uncomplicated manner: The Complete Merchandising Service!


ZORI TRADING AG developed into a dependable partner in the Swiss concert scene.

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